NFL and UnitedMasters Continue Partnership to Deliver Explosive Soundtrack to the Gridiron
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NFL and UnitedMasters Continue Partnership to Deliver Explosive Soundtrack to the Gridiron

Today, UnitedMasters, the industry’s premium music distribution platform for independent artists, announced the extension of its existing agreement with the National Football League (“NFL”) through the end of the 2027 season. The agreement, which follows an original three-year deal that began in 2023, will expand UnitedMasters’ existing track delivery – allowing the NFL to continue providing music to its fans via UnitedMasters’ fully cleared sync library. 

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UnitedMasters and TikTok Celebrate Independent Music Together Through Direct Deal
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UnitedMasters and TikTok Celebrate Independent Music Together Through Direct Deal

UnitedMasters, the industry’s premium music distribution platform for independent artists, today announced it is entering into a direct partnership with TikTok. The multi-year agreement will provide TikTok with UnitedMasters' full, expansive catalog of music, and provide additional commercial opportunities to UnitedMasters artists via TikTok's Commercial Music Library. 

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AI-powered mastering start-up RoEx partners with artist services platform UnitedMasters
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AI-powered mastering start-up RoEx partners with artist services platform UnitedMasters

UnitedMasters’ artists will now be able to master their tracks and produce studio-quality sound through the UnitedMasters web platform and iOS app, which is integrated with RoEx’s intelligent audio engine Tonn. This finetunes sonic elements such as dynamics, EQ and compression to ensure that distributed tracks sound balanced and cohesive. Mastering is priced at $4.99 per track. 

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UnitedMasters Launches Debut+ Subscription Tier & Make Your Debut Challenge for Aspiring Independent Artists
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UnitedMasters Launches Debut+ Subscription Tier & Make Your Debut Challenge for Aspiring Independent Artists

UnitedMasters is looking to add to their expansive roster and give independent artists a chance to join the software and service platform’s team. Billboard learned on Tuesday (Aug. 13) that UnitedMasters has launched the DEBUT+ subscription tier in the United States, which will equip emerging artists with UM’s resources and forward-thinking tools needed to properly elevate in the industry.

Priced at $19.99 annually, artists can access the UnitedMasters library through the new subscription tier and upload their music to all streaming platforms while retaining 100 percent of their royalties.

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UnitedMasters, the leading software and services platform for independent artists, today announced the appointment of LaTrice Burnette as Executive Vice President/Head of Music. In this newly created role, Burnette will spearhead UnitedMasters' artist services division, amplifying the company's global roster of independent talent.

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Earn with the UnitedMasters Referral Program
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Earn with the UnitedMasters Referral Program

We're excited to introduce the UnitedMasters Referral Program, a celebration of the independent artist community. We believe independence should be available to any artist who wants it – which is why we created a program to help you share SELECT and put money in your pocket.

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Honda and UnitedMasters Team Up to Celebrate Two New Rising Artists
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Honda and UnitedMasters Team Up to Celebrate Two New Rising Artists

Honda and UnitedMasters have come together to highlight two rising stars on the Honda Stage, Deacon and Mystic Marley. Honda Stage is Honda’s multi-platform music program that celebrates artists on-the-rise, featuring their stories of determination as they pursue successful careers in the music industry.

Both Deacon and Mystic Marley each will be releasing four pieces of original music-related content that will showcase their journeys as independent artists, including a docu-series style video, behind-the-scenes social footage, a live performance and music trivia video that will be shared across Honda Stage and UnitedMasters’ social channels, as well as on the artists’ personal social platforms.

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UNITEDMASTERS AND NBA TO EXPAND COLLABORATION ACROSS AFRICA
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UNITEDMASTERS AND NBA TO EXPAND COLLABORATION ACROSS AFRICA

UnitedMasters and the National Basketball Association (NBA) today announced plans to expand their existing collaboration across Africa by leveraging the popularity of music, basketball and the NBA on the continent to showcase African musicians and positively impact African youth. UnitedMasters’ collaboration with NBA Africa will empower independent musicians by providing UnitedMasters artists with the opportunity to have their music featured across the league’s social media channels in Africa. The relationship will connect artists with NBA Africa, resulting in access to African audiences and the ability for artists to amplify their music to fans across the continent.

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UNITEDMASTERS PARTNERS WITH SYMPHONYOS AND GROOVER TO PROVIDE INDEPENDENT ARTISTS WITH TOOLS TO FUEL THEIR CAREERS
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UNITEDMASTERS PARTNERS WITH SYMPHONYOS AND GROOVER TO PROVIDE INDEPENDENT ARTISTS WITH TOOLS TO FUEL THEIR CAREERS

UnitedMasters, the leading software and services platform for independent artists, has significantly expanded its mission to empower artists at every stage of their music careers by unveiling two exclusive partnerships with AI-powered marketing platform SymphonyOS and the music promotion platform Groover.

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BUILD YOUR FANBASE WITH SPOTIFY’S DISCOVERY MODE
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BUILD YOUR FANBASE WITH SPOTIFY’S DISCOVERY MODE

To help make it a little easier to get your music heard as a UnitedMasters SELECT artist, we’re partnering with Spotify to enable those who qualify to opt in their eligible tracks to Discovery Mode. Starting May 11th, qualified artists can create campaigns until May 28th to go live in June. Moving forward, Spotify will notify you if your tracks qualify so you can set up Discovery Mode campaigns for the following month.

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Independent Hitmaker Brent Faiyaz Joins Unitedmasters PARTNER
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Independent Hitmaker Brent Faiyaz Joins Unitedmasters PARTNER

Multiplatinum R&B iconoclast, style icon, and entrepreneur Brent Faiyaz has initiated an unprecedented partnership with UnitedMasters. He signs a recording partnership with the company and starts a new creative agency as a hub and home for his independent endeavors. This turns the page on his next chapter and ignites a bold new era in the process.

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UNITEDMASTERS BUILDS OUT TEAM

Today UnitedMasters, announced six new senior hires who have joined the music startup from top tech, media and music companies including Twitter, Uber, Adobe, Masterclass, Warner Music Group and Complex Networks.

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