La Reezy, “Rap’s Next Generation” Award Recipient, Signs with UnitedMasters

Photo Credit: William Willoughby

Welcome to the Reezy era.

La Reezy never raps from a safe distance. For the New Orleans-born emcee, music is inextricably linked to his upbringing. His lyrics focus on lived-in experiences that paint relatable pictures of personal growth and development. “I'm just an observer of the world around me,” he says. But instead of letting his surroundings shape him, he broke the cycle.

A run of singles and EPs quickly followed – including a project with Grammy-winner PJ Morton (Pardon Me, I’m Different) – as the young scribe continued fortifying his catalog. From being honored with the Rap Next Generation Award by The Hip Hop Museum to early co-signs from Kendrick Lamar, Tyler, the Creator, J. Cole, and more, his journey from breakout talent to cultural force has unfolded at a remarkable pace.

 

The future of hip-hop is in good hands.

With no signs of slowing down, La Reezy is at the precipice of a major breakthrough. The signing announcement marks a pivotal moment in his journey, introducing mainstream audiences to one of the most important artists of his generation.

 
The partnership with UnitedMasters has been nothing but a blessing; the team executes and supports my ideas 100%. I appreciate how invested they are in my music, my message, and my culture. I’m excited to continue working with UnitedMasters and collectively spreading a necessary message to the world.
— La Reezy
 

Skiddle Bandana album artwork

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